UK SEIS/EIS Investment Trends 2025: Trends & Benchmarks for Marketplace Fundraising

Introduction

If you’re running a startup investment marketplace, you know that SEIS and EIS are game-changers. They cut investors’ tax bills and turbocharge deal flow. In 2025, the UK’s SEIS/EIS market is riding a wave of new capital and fresh momentum. But beneath the headline numbers lies a story of shifting expectations, tougher revenue hurdles and hungry investors demanding proof of unit economics.

In this article, we’ll:

  • Unpack the latest SEIS/EIS numbers.
  • Share benchmarks for Seed, Series A and B rounds.
  • Compare popular platforms.
  • Show how Oriel IPO’s commission-free model and curated deals give you an edge.

Buckle up. It’s going to be a clear, concise ride.

Why SEIS and EIS Matter in 2025

You’ve heard it before: SEIS and EIS slash up to 50% off your tax bill. But it’s more than a carrot. It’s the glue that binds angels to startups. Here’s why these schemes matter now:

  • Investor appetite is surging. 2024 saw over £1 billion committed under SEIS/EIS.
  • Government backing stays strong. New policy tweaks improve flexibility.
  • Competition for deals is fierce. Only the most compelling startups win funding.

A robust startup investment marketplace will leverage these schemes to attract both seasoned angels and first-time investors. Let’s see how the 2025 landscape shapes up.

SEIS/EIS Fundraising Benchmarks 2025

Data from UK platforms, Carta and FJ Labs shows a clear pattern: more dollars, flat deal volume. That means bigger cheques, but you need stronger traction.

  • Deal count: ~30 in H2 2024 (flat vs. 2023).
  • Total funding: £90 million (up 15%).
  • Average cheque: £3 million (up 10%).
  • Median valuation: £12 million pre-money.

Seed investors now expect at least £1 million in revenue before writing a cheque. If you’re on £500k, you might need to bootstrap further or sweeten terms.

Series A Benchmarks

  • Deals done: 20 (on par with 2020 levels).
  • Total invested: £150 million (up 20%).
  • Average round size: £7 million.
  • Median valuation: £45 million.

Revenue bar: ~£2.5 million. Growth rates of 60–80% are the new norm. Anything below that lands you in “Series A No Man’s Land.”

Series B Insights

  • Number of rounds: 15 (back to pre-pandemic levels).
  • Funding pool: £300 million (up 25%).
  • Average cheque: £20 million.
  • Median valuation: £150 million.

Series B companies need £5–6 million in revenue, plus a clear path to profitability. Investors are laser-focused on unit economics and contribution margin.

Halfway point? Let’s pause and act.

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Why this shift? A few simple truths:

  1. Unit economics rule
    Investors want clear take rates and margins. No more “growth at any cost.”

  2. Tax incentives fuel demand
    SEIS/EIS offers up to 50% income tax relief and 100% inheritance tax exemption. Irresistible.

  3. Digital marketplaces win
    Platforms that streamline compliance, vet deals and automate reporting score higher trust.

  4. Capital efficiency matters
    Founders must stretch every pound. Profitability paths matter as much as growth curves.

Together, these factors shape a startup investment marketplace that favours disciplined growth, solid traction and seamless investor experience.

Comparing Major UK Platforms

The UK marketplace scene is crowded. Let’s compare a few:

  • Seedrs
    • Pros: Deep pool of angel investors, strong regulatory track record.
    • Cons: Commission on funds raised reduces startup take-home.

  • Crowdcube
    • Pros: High visibility, large investor community.
    • Cons: Fee-heavy and less focus on tax-efficient deals.

  • InvestingZone
    • Pros: SEIS/EIS specialist.
    • Cons: Limited deal variety.

Now, meet Oriel IPO:

  • Commission-free model. Startups keep more.
  • Curated SEIS/EIS-eligible opportunities. Quality over quantity.
  • Educational resources: guides, webinars and the Oriel IPO knowledge centre.

Plus, we offer Maggie’s AutoBlog, our AI-powered content tool that crafts SEO-optimised articles for SMEs. It’s a nifty bonus for startups looking to boost their online presence.

If you run a startup investment marketplace, you’ll appreciate the difference.

How Oriel IPO Solves Key Limitations

Most platforms give you deal flow and exit. But they miss a few ticks:

  • Regulatory clarity.
  • Zero commissions.
  • Tax-focused curation.
  • Investor education.

Oriel IPO fixes that:

  • No surprise fees. Ever.
  • Only SEIS/EIS–eligible deals make the cut.
  • Webinars and guides demystify tax relief.
  • Dedicated support to navigate HMRC requirements.

In short, Oriel IPO turns complexity into confidence.

Actionable Steps for Founders

So you’ve got traction and a solid team. Here’s how to nail your next round:

  1. Polish unit economics. Show clear take-rate forecasts.
  2. Hit revenue milestones:
    – Seed: £1 million.
    – Series A: £2.5 million.
    – Series B: £5 million.
  3. Optimise burn rate. Stretch every pound of runway.
  4. Craft a killer SEIS/EIS proposition. Highlight tax savings.
  5. Use curated platforms. Consider Oriel IPO for commission-free access plus expert resources.

Follow these steps and watch your startup investment marketplace pitch shine.

Preparing for 2026 and Beyond

Looking past 2025, keep these in mind:

  • AI and automation will reshape deal sourcing.
  • ESG criteria will steer more funds into impact startups.
  • Partnerships with accountants and advisors will be key growth levers.
  • Platforms must adapt to regulatory tweaks in SEIS/EIS.

Stay nimble. Keep learning. And lean on tools like Maggie’s AutoBlog to maintain an edge.

Conclusion

The UK SEIS/EIS landscape in 2025 is a tale of bigger rounds, flat deal counts and a premium on capital efficiency. To thrive, you need a solid grasp of unit economics, clear revenue targets and a tax-focused fundraising strategy. That’s where a commission-free, curated startup investment marketplace like Oriel IPO comes in.

Why wrestle with fees and guesswork? With Oriel IPO, you get:

  • Seamless SEIS/EIS compliance.
  • Zero commission.
  • Expert guides and webinars.
  • AI-driven content via Maggie’s AutoBlog.

Ready to elevate your fundraising game?

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