What Is SEIS and Why It Matters
The UK’s Seed Enterprise Investment Scheme (SEIS) is a government-backed programme designed to spur early-stage investment. For startups, SEIS unlocks generous tax reliefs:
- 50% income tax relief on investments up to £100,000 per investor
- Capital gains tax exemption on SEIS shares held for three years
- Loss relief up to 50% if things go south
These incentives make SEIS a magnet for angel investors and high-net-worth individuals. But here’s the catch: traditional SEIS fundraising often involves brokerage fees, placement agents, or crowdfunding charges. Those costs can chip away at your funds and distract you from what really matters—building your product.
That’s why commission-free SEIS structures are gaining traction. They cut out the middleman, letting startups and investors connect directly on transparent terms.
Commission-Free SEIS Structures Explained
So, what exactly are commission-free SEIS structures? At their core, they’re legal frameworks and platform mechanics that:
- Eliminate brokerage fees for startups and investors
- Automate compliance checks for SEIS eligibility
- Provide a direct digital marketplace or subscription model
Think of it as an online hub where you list your SEIS-qualifying round, set the terms, and invite investors—no commissions deducted at close. It’s a game-changer for cash-strapped founders and savvy angels alike.
Key Benefits
- More cash for growth: Every pound you raise goes into your business, not into commissions.
- Speed and transparency: Digital tools handle paperwork in minutes, not weeks.
- Tax-focused simplicity: Built-in checks ensure investments qualify for SEIS relief.
Key SEIS Seed Financing Forms in the UK
Your choice of financing structure under SEIS can shape investor interest—and your future fundraising rounds. Here are the most popular forms, all of which can be executed as commission-free SEIS structures on modern platforms:
1. Advanced Subscription Agreements (ASAs)
ASAs are a favourite among UK startups. They let investors commit funds ahead of a priced round, converting to equity when you set a valuation later. Crucially, ASAs can qualify for SEIS relief if structured correctly.
- No debt. Investors exchange cash for a promise of future shares.
- Simple legal documentation. One-page agreement in many cases.
- Flexible cap or discount terms to reward early backers.
2. Convertible Loan Notes
More common in other markets, convertible loan notes still find a place under SEIS—provided the note converts within three years and meets HMRC criteria.
- Starts as debt, converts to equity at the next fundraising round.
- Often includes a discount (e.g., 20%) or valuation cap.
- Interest accrues but typically converts rather than repaid in cash.
3. Equity Crowdfunding Campaigns
While platforms often charge fees, you can structure a direct, commission-free SEIS crowdfunding round through a bespoke investment portal.
- Democratise your round—invite hundreds of small investors.
- Build a community around your product from Day One.
- Must perform rigorous KYC and SEIS eligibility checks.
4. Direct Angel Investments
The classic route. Angel investors inject capital in exchange for SEIS shares. By using a commission-free marketplace, you simply list your pitch, negotiate terms, and close—no broker cut.
- Personal mentorship and network support, alongside funds.
- Negotiate bespoke terms suitable to both parties.
- Fast turnaround if the paperwork flows smoothly.
Trends Shaping SEIS Seed Financing
The UK startup ecosystem never stands still. Here are a few trends driving SEIS adoption—and the rise of commission-free SEIS structures:
- Digital Marketplaces: Platforms like Oriel IPO use AI and compliance automations to onboard startups and investors in days, not months.
- Subscription-Based Access: Instead of per-deal fees, investors pay a monthly or annual subscription for a curated deal flow. That predictability encourages more capital into SEIS rounds.
- Syndicate Models: Angel groups pool resources, spread risk, and negotiate better terms—without paying placement agents.
- Data-Driven Deals: More founders use performance dashboards and analytics to showcase traction, boosting investor confidence.
Staying ahead of these trends ensures you position your SEIS round for maximum reach—and minimum friction.
Common Mistakes to Avoid in SEIS Seed Financing
I’ve seen talented teams fumble their SEIS rounds—not because their idea was weak, but due to avoidable errors. Here are the top pitfalls:
Skipping HMRC Advance Assurances
Relying on verbal approval? Big mistake. Always secure advance assurance to confirm your eligibility.Overcomplicating Terms
Investors love clarity. Don’t layer in too many caps, discounts or ratchets. Simple commission-free SEIS structures win trust.Neglecting Post-Investment Reporting
SEIS relief hinges on timely paperwork. Use a platform that automates investor letters and compliance filings.Undercommunicating with Investors
Fundraising is a relationship sport. Keep your investor group updated with milestones, not just financials.
How Oriel IPO Power-Drives Commission-Free SEIS Structures
At Oriel IPO, we live and breathe commission-free SEIS structures. Our platform offers:
Zero Commission Fees
List your SEIS round, invite investors, and close deals without any hidden charges.Curated, Tax-Efficient Opportunities
Every deal is vetted for SEIS eligibility, so investors get confidence and you get funding faster.Subscription Tiers
Choose a plan that suits your stage—whether you’re bootstrapping or gearing up for Series A.Educational Resources
From HMRC guidance to term sheet templates, we demystify SEIS so you can focus on growth.Future-Ready Tools
Stay ahead with compliance analytics and an integrated investor CRM—no extra plugins needed.
Why Choose Oriel IPO Over Traditional Routes?
| Feature | Traditional Intermediary | Oriel IPO |
|---|---|---|
| Commission Fees | 5–8% per deal | 0% (zero commission) |
| SEIS Eligibility Assurance | Manual, slow | Automated, near real-time |
| Deal Flow Access | Limited | Curated, tax-focused opportunities |
| Investor Support | Varies | Dedicated educational portal |
| Reporting & Compliance Automation | Often missing | Built-in, fully automated |
By removing fees and friction, Oriel IPO’s commission-free SEIS structures let you concentrate on product-market fit and scaling—rather than paperwork.
Practical Steps to Launch Your Commission-Free SEIS Round
Ready to get started? Here’s a quick checklist:
- Plan Your Funding Needs
Define how much you need, and outline key milestones you’ll hit with that capital. - Secure Advance Assurance
Apply to HMRC early. Use Oriel IPO’s template and submission guide. - Choose Your Structure
ASA? Convertible note? Direct equity? Pick the form that aligns with your growth stage. - List Your Round on Oriel IPO
Create a deal page, upload documentation, and invite investors from our network. - Engage and Close
Host virtual pitch sessions, answer questions promptly, and finalise legal docs—all commission-free.
Conclusion
Navigating SEIS funding shouldn’t be a maze of fees, delays, and confusing paperwork. Commission-free SEIS structures give you a clear path: lower costs, faster closes, and more runway to build your vision. By leveraging today’s digital trends—like subscription models and automated compliance—you can secure early-stage capital without the usual headaches.
The future of startup funding in the UK is digital, direct, and fee-free. If you’re ready to take the next step, Oriel IPO is here to help.
Take action now: Start your SEIS round today on Oriel IPO and enjoy truly commission-free seed financing.


